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Facilities Management

Retail Store Audit

A scored retail store audit for area and district managers: storefront and window displays, signs and lighting, sales floor layout and merchandising, price and promotion accuracy with a counted spot check, stock levels and backstock, fitting rooms, register and cash-handling procedures, customer service observed, team presentation and training records, health and safety, security and loss prevention, and the stockroom — ending in actions with an owner and a due date, and two signatures.

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Need the daily walk the store team does before the doors open, rather than the manager's audit? Use the opening checklist: Retail store opening checklist

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1

Audit Details

Which store, who was there, and what kind of visit.

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From the previous report, so this visit shows the trend.

2

Exterior and Window Displays

What a passer-by sees before they decide to come in.

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0/4 · they go into your PDF and stay on this computer

3

Signage and Lighting

Signs inside and out, and every light working.

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N/A if the store has none.

4

Sales Floor Layout and Merchandising

The floor set to plan, full, clean and easy to shop.

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N/A if the store does not use them.

0/6 · they go into your PDF and stay on this computer

5

Pricing and Promotions

What the customer reads matches what the register charges.

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Mix promotions, new lines and items picked at random. Ten is a sensible minimum.

Item, where it was, the price shown and the price charged.

6

Stock Levels and Backstock

The right stock on the floor, and the rest findable.

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N/A if the store does not run them.

7

Fitting Rooms

Staffed, controlled and clean.

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Answer No and this part folds away. It is not counted in the score.

8

Checkout and Cash Handling

Registers and money procedures — record procedures, not balances.

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9

Customer Service Observed

What you saw the team do for customers during the visit.

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N/A if none happened during the visit.

N/A if no call came in.

10

Staff Presentation and Training Records

How the team looks, and what the training file shows.

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11

Health and Safety

Exits, fire equipment, first aid and hazards — front and back.

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12

Security and Loss Prevention

Protecting stock, cash and people.

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N/A if the store has none.

13

Back of House and Stockroom

The stockroom, office and staff areas.

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N/A if the store has neither.

0/4 · they go into your PDF and stay on this computer

14

Actions and Overall

Every No becomes an action with an owner and a date.

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Actions

Nothing added yet.

Worth saying out loud to the team, and sharing with other stores.

The two or three things that most need to change before the next visit.

Sign above — Auditor

Confirms the findings and actions were gone through together.

Sign above — Store manager

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A retail store audit is the standards visit an area or district manager makes to each store: walk in the way a customer does, judge the windows, the floor, the prices and the service, then go behind the scenes to the registers, the training file, the safety equipment and the stockroom. This one runs in that order, scores every standard as met or not, counts the price errors and stock gaps instead of guessing at them, and finishes with an action list the store manager signs. Fill it in here and download the PDF without creating an account.

Walk it as a customer first

Start outside, across the street if you can. A dirty window, a dead letter in the sign or last month's promotion still in the display is what a passer-by sees before anyone inside has a chance. Then come in through the front door, not the staff entrance, and walk the floor before you introduce yourself to the team — the first ten minutes are the closest you will get to what a customer experiences.

Speak while you walk, and the document writes itself: say what you see at each stop and the audit fills in as you go, with photos where they help.

Count, don't estimate

Two numbers tell you more than a dozen ticks. Scan a sample of items at the register against their shelf labels and record how many you checked and how many were wrong. Walk the main aisles and count the empty facings. Recorded on every visit, those counts show whether a store is improving, and they stop the "it's usually fine" conversation.

Cash handling works the same way. The form records whether the procedures were followed — pickups, safe, keys, refunds and voids — and the variance on the last register count as the store logged it. It does not record float or takings figures; a store audit is not the place for them.

The back of the store matters as much as the front

Most serious findings are out of customer sight: a fire exit blocked by cartons, an extinguisher missing from its bracket, heavy boxes stacked high in the stockroom, an incident log that stops three months ago, training that has lapsed for half the team. The audit gives health and safety, loss prevention and back of house their own sections so they cannot be squeezed out by a long conversation about displays.

Leave with actions, not just a score

Every No should become a line in the actions list before you leave: what needs doing, who owns it and the date it will be done. Go through the list with the store manager, have them sign it, and start the next visit by checking those lines first. That loop is what turns an audit from a grade into a habit.

Common questions

What should a retail store audit cover?

The exterior and windows, signs and lighting, the sales floor and merchandising, price and promotion accuracy, stock and backstock, fitting rooms where there are any, register and cash-handling procedures, customer service, team presentation and training, health and safety, security and loss prevention, and the stockroom and staff areas, with an action list at the end.

How often should stores be audited?

Many retailers audit each store monthly or quarterly, with an unannounced visit in between, and more often for a new store, a new manager or a store with a poor last score.

How is the score calculated?

Each standard that applies scores one point when met. The score is the points earned out of the points possible, so N/A answers and the fitting room section in a store without fitting rooms do not count against it.

Should the store manager sign the audit?

Yes. The manager's signature confirms they have been walked through the findings and own the actions, not that they agree with every point. Disagreements belong in the comments.

Is this the same as a mystery shop?

No. A mystery shopper sees the store only as a customer and is not known to the team. This audit is done openly by a manager who also checks the registers, records, safety equipment and stockroom.